Wilmington, Delaware –(Business Wire)–The Lycra Company, a global leader in the development of sustainable and innovative fibers and technology solutions for the apparel and personal care industries, today announced the launch of THERMOLITE® EVERYDAY WARMTH Sock Technology. The company’s latest innovation will change the way brands deliver everyday sock solutions that deliver functional performance and provide consumers with lightweight warmth and comfort.
molten stone® The EVERYDAY WARMTH sock technology is unique in that it absorbs the wearer’s body heat and stores it within the sock’s hollow fibers, providing warmth without adding weight. Consumers will appreciate the major benefits this thermal technology can bring to their apparel experience.
The Lycra Company has defined fiber blends for everyday socks to help keep the wearer comfortable as temperatures drop, indoors or out. Through a proprietary standardized measurement technique, a value has been established to measure how warm the socks are, helping to ensure consumers’ feet stay warm.
“Our focus on producing high-quality fibers enables our customers to create comfortable garments that perform and last,” said Sybille Bald, director of strategic marketing for pantwear at The Lycra Company. “If the temperature drops and people lower their thermostats to save energy, socks that help keep their feet warm will become an essential part of their everyday attire. THERMOLITE INTRODUCTION® EVERYDAY WARMTH technology for socks enables brands to differentiate their products while providing consumers with the warmth they need in cold environments. ”
For more information on this technology, please contact a representative of The LYCRA Company or visit the company’s website.
About The Lycra Company
The LYCRA Company innovates and manufactures fibers and technical solutions for the apparel and personal care industries. Headquartered in Wilmington, Delaware, The LYCRA Company is globally recognized for innovative products, technical expertise, sustainable solutions and unparalleled marketing support. LYCRA Corporation owns leading consumer and trade brands: LYCRA®lycra®lycra® T400®Kumax®molten stone®elastomer®supplements®and Ducktail®. The history of LYCRA company can be traced back to the invention of the original spandex yarn LYCRA in 1958® fiber. Today, The LYCRA Company is focused on adding value to its customers’ products by developing unique innovations designed to meet consumers’ needs for comfort and long-lasting performance. For more information, visit thelycracompany.com.
molten stone® is a trademark of The Lycra Company.